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Civics Education and Engaging Your PAC Members
Chad Taylor, Head of Strategy and Planning A well-informed and engaged membership base is not only a valuable asset for any...
Jun 4, 20243 min read
Five Questions to Consider When Picking a Campaign ThemeÂ
Jacob McGuire, Production Coordinator & Traffic Manager Campaign themes have an integral role in developing effective communications for...
May 13, 20242 min read
Sagac Has a Stellar Year at the 2024 AAPC Pollie Awards
For Immediate Release May 6, 2024 Contact: Jeri Richardson 866-521-0900 info@sagac.com Washington, DC – Sagac Public Affairs received...
May 6, 20242 min read

Refreshing Your PAC Database: Spring Cleaning Tips
Claire McDonough, Head of National Accounts Just like tidying up your physical space, maintaining a clean and organized PAC database is...
Apr 18, 20242 min read

Motivating Donors — The Psychology of Giving Â
Chad Taylor, Head of Strategy and Planning Charitable giving is a profoundly human act. It's driven by a complex interplay of emotions,...
Apr 10, 20243 min read
Four Key Elements of an Effective PAC BrandÂ
Brian Kurklin, Senior Graphic Designer Cultivating your PAC’s brand is a crucial component of reaching donors and strengthening your...
Mar 19, 20243 min read
Maximizing Online Giving
Chad Taylor, Head of Strategy and Planning In the evolving landscape of fundraising and political action committees, one thing is clear:...
Mar 12, 20243 min read
Sagac Public Affairs Celebrates Its 25th Anniversary
For Immediate Release March 8, 2024 866-521-0900 info@sagac.com Washington, D.C. — Sagac Public Affairs is proud to celebrate 25 years of...
Mar 5, 20241 min read
The Power of Storytelling in Fundraising
Chad Taylor, Head of Strategy and Planning In the world of fundraising, the ability to connect with donors on a personal level is...
Feb 27, 20242 min read
The Political Finance Market Has Evolved
Trey Richardson, Managing Partner New strategies and tactics in political finance have emerged over the last two decades that allow...
Feb 26, 20243 min read
Building a Winning PAC Strategy
Chad Taylor, Head of Strategy and Planning In the world of government affairs, particularly for professionals working at industry trade...
Jan 25, 20243 min read

5 Key Elements of Effective PAC Communications
Abigail Hall Copywriter, Sagac Public Affairs At Sagac Public Affairs, our copywriting team writes thousands of messages each year for...
Jan 16, 20242 min read
5 Tips for a Nimble PAC
By William Cobb, Production Lead Since 2020, current events have periodically thrown a wrench into the plans of even the most seasoned...
Dec 1, 20233 min read

The Next Generation of Philanthropy: 3 Strategies to Attract Gen Z and Early Career PAC Donors
Brooke Price, Copywriter Blake Toman, Data Analyst The donor market is shifting. Sagac research found that although Generation Z...
Aug 1, 20232 min read

Enhancing PAC Fundraising Strategies: Insights for Government Affairs Professionals
By Chad Taylor, Head of Strategy and Planning June 2023 In the world of government affairs, fundraising efforts through political action...
Jun 13, 20234 min read

Market Research is Necessary for Success
It’s not easy being a professional fundraiser. Often, good intentions and ideas lead to undesirable results. There are many reasons for...
Jan 27, 20233 min read

Ensure Your Political Information is Safe with Sagac
By Trey Richardson, Managing Partner November 2022 Cyber security is a necessity for political organizations. Without a cyber-secure...
Dec 7, 20224 min read
5 Key Elements for a Successful Get Out The Vote Campaign
By Dan Ekstein This November, 435 U.S. House and 33 U.S. Senate seats, 36 Governors, and 88 State Legislative Chamber contests are on...
Sep 20, 20225 min read


Sagac Receives Three National Pollie Awards by the AAPC, earning our 100th Industry Award
For Immediate Release June 2, 2022 Contact: Jeri Richardson 866-521-0900 info@sagac.com San Juan, Puerto Rico – Sagac Public Affairs...
Jun 2, 20222 min read
States’ New Voting Laws: What You Need to Know
The 2020 federal elecÂtion drew the United States’ highest voter turnout in more than a century, breakÂing records despite the Covid-19...
Apr 20, 20221 min read
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